The second quarter of 2026 marked a period of spectacular sales success and intense technological development for Partners International. A strategic meeting summarizing this period, featuring a presentation by Otodom, chaired by Katarzyna Kuniewicz, provided invaluable data from the latest report regarding the state of real estate market in Poland, “Residential Market in Mid-2026.”
Records, Expansion, and Artificial Intelligence – Partners international on the Rise
Partners International closes the second quarter of 2026 with a very strong result. We achieved excellent sales results, thanks to the determination and utmost professionalism of our team of real estate experts. During the internal closing meeting, the most spectacular transactions were celebrated – both those on a national scale and key contracts in local markets, wherever Partners International has offices: in Tricity: Gdańsk, Gdynia, Sopot and in Poznań, Katowice, Kraków, and Warsaw.
At the same time, Partners International’s international premium real estate offering is gaining momentum. By expanding our international horizons, we are opening up unique and carefully selected investment opportunities for Polish clients in their second homes. Selecting assets located abroad, allows for effective portfolio diversification while providing an exceptionally attractive vacation destination. Which you can own.
Innovation remains a pillar of PI’s strategy. The second quarter of 2026 will also see improvements to Partners International’s proprietary artificial intelligence (AI) tools, which are already revolutionizing marketing processes and customer service standards. Automation of repetitive processes and advanced personalization based on the analysis of large data sets (data-driven personalization) are key operational priorities for the coming months, guaranteeing uniquely tailored offers to the needs of the most demanding buyers.
A new phase of the real estate market – stabilization
A quarterly summary couldn’t be complete without invited experts. The event’s special guest was the Otodom team of real estate market professionals, lead by Katarzyna Kuniewicz, one of Poland’s best-known real estate analysts, who pointed out that the Polish housing market is entering a new phase of mature stabilization. The total number of apartments available at the end of the month in the largest metropolitan areas remains relatively stable. However, beneath this surface lies a number of dynamic regulatory and supply processes.
The market environment in which the real estate market found itself in the second quarter of 2026 has led to the development of new behaviors, both on the demand and supply sides. Each side is trying to protect its market position, leading to in-depth negotiations.
Sales in the primary market are characterized by “positive stability,” although supply is still feeling the effects of historical turmoil. The primary market absorbed almost the entire demand impulse generated by previous support programs, leading to a temporary supply delay. As a result, throughout the entire second quarter of 2026, the number of new apartments introduced to the market exceeded the actual sales volume.
The new demographic profile of buyers in the real estate market and the importance of the premium segment
The Otodom report sheds light on profound changes in the demographic profile of real estate seekers. From the perspective of Partners International’s luxury offerings, two target groups are currently key: clients aged 40+ and 55+. Investors over 40 (especially in Warsaw, the Tricity area, and Wrocław) are generating stable demand for properties with a significantly higher standard. Meanwhile, the 55+ group is focusing on improving their quality of life, seeking apartments with higher quality construction than those they currently own.
Across society as a whole, the level of savings accumulated in current accounts and deposits is rising. Poles are saving capital but are exhibiting restraint in purchases – according to Otodom data, as many as 50% of respondents base their final purchase decision on further price increases. In the primary segment, high energy efficiency ratings for buildings are becoming an increasingly significant area of competition among developers, reflecting the growing environmental and economic awareness of their customers.
Summary – Strategic goals for Q3 2026
Partners International is entering the third quarter of 2026 with a precisely defined action plan. The market stabilization phase doesn’t mean a slowdown, but rewards those with expert knowledge and advanced technological resources. Thanks to strategic implementations of artificial intelligence, the dynamic development of international offerings, and a focus on key demographic groups seeking a higher standard (40+ and 55+), Partners International is perfectly positioned to strengthen its leadership position and set trends in the premium real estate market in Poland.